Tag Archives: music

The 2013 iHeartRadio Music Festival Lineup has been announced!

The 2012 iHRMF  (pictured above) was so incredible it's hard to imagine they could build a stronger lineup - but they did.  Click the pic to see it at www.festival.iheart.com.
The 2012 iHRMF (pictured above) was so incredible it’s hard to imagine they could build a stronger lineup for 2013 – but they did. Click above to see it at iheart.com.

The iHeartRadio Music Festival 2013 lineup:  Justin Timberlake, Katy Perry, J. Cole, Elton John, Muse, Tiesto, Chris Brown, Keith Urban, fun, Miquel, Bruno Mars, Phoenix, Zedd, Maroon 5, Tim McGraw, Ke$ha, 30 Seconds to Mars, Benny Benassi, Queen + Adam Lambert.

I know where I’ll be on September 20 & 21st 2013 – Las Vegas at iHeart baby!


Supercuts “Rock The Cut” Campaign – A Smart Content Marketing Reaching Men Through Music

Click above to check out the Supercuts website and read more about their smart content marketing campaign "Rock The Cut"

Supercuts has a smart content marketing campaign going on right now.  “Rock The Cut” is the name of the new promotion.  The cathcy slogan line is that Supercuts is all about the cuts that rock”.  It’s very clever.  I saw them on a radio station website.  I clicked through to supercuts.com and found hundredes of new artists, some of which sound great. 

The website gives tons of mens grooming tips, along with offers to register to win prizes along with other male targeted features including a video of DJ Ken Loi.  The nav bar at the top has all the location and operations info a customer would need.

It’s all wrapped in the veil of music and men’s entertainment, and the graphic in the upper right of their site beckons me to “…find out about our (Supercuts) favorite new artists.”

In summary…kudos to Supercuts on their smart content marketing campaign.  I like Supercuts more already because of it.

From eMarketer: 2012 Trends – Cloud-Based Digital Music Services

Click above to read the full article from Emarketer.com

The graph and article linked above sumarizes the various types of cloud based music services.  Below, another graph from eMarketer provides information on Methods of Purchasing or Listening to Music.  The article addresses how cd sales have dropped, while online and now cloud-based music services are becoming the norm.